This privacy policy sets out our commitment to protecting the privacy of your personal information collected through this website, www.forsoulthelabel.com, or directly from you.

1) Collection of Personal Information
We may collect: name, contact details, date of birth, demographic information, preferences and opinions, and any other information you provide.

We may also log information about your access and use of our site, including via cookies, browser type, operating system and IP address.

2) Collection and Use of Personal Information
We collect and use information to: contact and communicate with you; for internal record keeping; for market research and website development; to deliver personalised content; for marketing including direct marketing; and to run competitions or offer additional benefits.

3) Disclosure of Personal Information to Third Parties
We may disclose your personal information to:

  • Credit reporting agencies and courts, tribunals and regulatory authorities where required by law;
  • Service providers who help us operate our business, specifically: Shopify (e-commerce platform and payments), Klaviyo (email marketing), Meta (advertising and analytics, including the Meta Pixel), and our shipping and fulfilment partners Pack & Send and ShipSmartly. Where you interact with these services, their own privacy policies also apply.

Where we disclose your personal information to third parties, we request that they follow this Privacy Policy regarding handling of your personal information. We also recommend you read their own privacy policies, particularly as some providers may be located in a different jurisdiction than you or us.

If there is a change of control of our business, or a sale or transfer of business assets, we reserve the right to transfer our user databases to the extent permissible by law.

4) Your Rights and Controlling Your Personal Information
You may choose not to provide personal information, restrict its use for direct marketing, request access or correction, or make a complaint about a breach of the Australian Privacy Principles. Contact us by email to exercise any of these rights. To unsubscribe from marketing emails, use the unsubscribe link in any of our emails.

5) Storage and Security
We take reasonable steps to protect your information but cannot guarantee the security of information transmitted over the internet.

6) Cookies & Web Beacons
We may use cookies and web beacons on this site from time to time to store your preferences and monitor site usage.

7) Links to Other Websites
Our site may link to other websites. We are not responsible for the privacy practices of those sites.

8) Age of Consent
By using this site, you represent that you are at least the age of majority in your state or province of residence.

9) Shopify
This store is hosted on Shopify Inc., who provide the e-commerce platform. Payment data is encrypted per PCI-DSS standards. For more, see Shopify's Terms of Service and Privacy Statement.

10) Amendments
This Privacy Policy may be amended from time to time at our discretion. Continued use of the site indicates acceptance of any amendments.

11) International Visitors (EU/UK/EEA)
If you are located in the European Economic Area or United Kingdom, we process your personal information on the basis of your consent, the performance of a contract with you (e.g. processing your order), and our legitimate interests in operating and marketing our business. You have the right to access, correct, delete, or restrict use of your personal information, to object to processing, and to lodge a complaint with your local data protection authority. To exercise any of these rights, contact us at hello@forsoulthelabel.com. Your information may be transferred to and processed in Australia and other countries outside the EEA/UK, including where our service providers are located.

If you have any questions, feedback or complaints, contact us at hello@forsoulthelabel.com.